About
Political strategist and founder of Polify.
I'm Ayush Jain, a political strategist. For five years I have worked in political operations, campaign strategy and digital communications, much of it at I-PAC, on campaigns in West Bengal, Jharkhand, Meghalaya and Rajasthan.
My work has included media handling and state-level campaign strategy for the All India Trinamool Congress, including its 2024 Lok Sabha campaigns in Malda and Medinipur; social media strategy for Mukul Sangma in Meghalaya; Sachin Pilot's Jan Sangharsh Yatra in Rajasthan; and Jairam Mahato's assembly campaign in Dumri, Jharkhand, which he won. In 2025 I provided governance consulting to the Government of West Bengal on Amader Para Amader Samadhan.
In May 2025 I began building Polify, a political intelligence platform for leaders, candidates and campaigns.
I studied Media and Communications at the University of Leicester, the first in my family to study abroad. I write about political consulting on LinkedIn and about Indian politics on Instagram as @ayush.strategises.
Timeline
The campaigns and programmes I have worked on, year by year.
- 2022All India Trinamool Congress, West BengalMedia operations, political messaging and content delivery.
- 2022Mukul Sangma and AITC MeghalayaSocial media strategy and digital communication ahead of the 2023 Assembly election.
- 2023Sachin Pilot, Jan Sangharsh YatraPlanning and execution of the five-day yatra from Ajmer to Jaipur.
- 2024All India Trinamool Congress, Lok SabhaConstituency and district-level campaign operations in Malda and Medinipur.
- 2024Jairam Mahato, JLKM, DumriField strategy and booth-level mobilisation for JLKM's only Assembly win of 2024.
- 2025Government of West BengalAmader Para Amader Samadhan, India's first participatory governance model.
- 2025PolifyBegan building a political intelligence platform for campaigns.
- 2026All India Trinamool Congress, Assembly electionState-level campaign strategy and management.